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3-Step Formula for Keeping Eye On ROI

What To Watch For, What To Watch Out For Here’s a simple formula: Gross Profit – Marketing InvestmentMarketing Investment For the equation-challenged, you take your gross profit and subtract marketing expenditures. You then divide the result by the marketing expenditures. Get your CFO on…

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Jesus Our Pascal Lamb

How Christ’s Crucifixion Fulfilled the Feast of Passover Jesus personified the feasts God ordained in the Old Testament. Christians typically refer to these as “Jewish feasts,” but they are actually God’s holy celebrations. The first feast is Passover. Actions and events in the Lord’s…

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What Did Harbinger Herald?

There’s a 5-alarm fire. The United States of America is burning to the ground. Spiritually, that is. Soon, the principles upon which we were founded will be an ash heap — unless God intervenes. I’ve read a great book that drives me to my…

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Levin liberty

When in the course of human events, it becomes necessary for one people to dissolve the political bands which have connected them with another1, . . . oops, no, wait a minute; Mark Levin’s The Liberty Amendments: Restoring The American Republic, has left me…

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